Home: Issue 4 2011 › Focus on innovation
Focus on innovation
03/01/2012 | Channel: Manufacturer
Food manufacturers urged Europe’s policymakers to help them remove barriers to innovation and growth at the FoodDrinkEurope Innovation Day in Brussels.
The event brought together industry innovators, risk managers, policymakers and other stakeholders to discover how R&D and innovation can help Europe respond to the big challenges of our time in order to contribute to tomorrow’s world.
Coinciding with the first anniversary of the European Commission’s ‘Innovation Union’ flagship initiative under the EU 2020 Strategy, stakeholders heard from European Commissioner for Science, Research and Innovation, Máire Geoghegan-Quinn, about how innovation is central to Europe’s future.
Meanwhile, speaking on behalf of the food industry, Debra Crew, president and general manager of Western Europe Region for PepsiCo, commented: “Innovation really is the lifeblood of our industry and of Europe’s economy as a whole. Europe is very aware of its current ‘innovation emergency’, not to mention all the other forms of economic resuscitation that have been necessary in recent weeks. But the good news is, as we have seen today, there is genuine commitment and determination to raise our game on innovation – on the part of both industry and policymakers – and in partnership we can convert the ‘innovation emergency’ into a real opportunity.”
www.fooddrinkeurope.eu
Coinciding with the first anniversary of the European Commission’s ‘Innovation Union’ flagship initiative under the EU 2020 Strategy, stakeholders heard from European Commissioner for Science, Research and Innovation, Máire Geoghegan-Quinn, about how innovation is central to Europe’s future.
Meanwhile, speaking on behalf of the food industry, Debra Crew, president and general manager of Western Europe Region for PepsiCo, commented: “Innovation really is the lifeblood of our industry and of Europe’s economy as a whole. Europe is very aware of its current ‘innovation emergency’, not to mention all the other forms of economic resuscitation that have been necessary in recent weeks. But the good news is, as we have seen today, there is genuine commitment and determination to raise our game on innovation – on the part of both industry and policymakers – and in partnership we can convert the ‘innovation emergency’ into a real opportunity.”
www.fooddrinkeurope.eu